Sports Advertising

Sports is unmatched in its ability to offer you both broad and targeted reach. Comcast Advertising has your ticket to reach sports enthusiasts who will be tuning in to all of the action. Make the right play for your potential audience with Comcast Advertising's advertising offerings which unite the prestige of TV with cutting-edge technology, giving you a branding platform that puts your message in front of your potential customers efficiently and effectively.

Live sports all year long

Sports enthusiasts are more ready than ever to watch. Now is the perfect time to align your business with the most thrilling, action-packed sports on TV. Contact us or your Comcast Advertising representative to advertise now.

By the Numbers:
Sports Win Big on TV

Sports is a powerhouse genre that attracts audiences.

0 %

of cable sports is watched live1

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of traditional TV sports programming aired on cable2

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Streamed sports delivered more than 500 million impressions in 20223

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of streaming sports delivery is on the TV3

Source: 1-Nielsen NPOWER, CY 2022, ALL SN-SE-SC-SA Program Types. Cable Sports. Live Viewing. P2+. 2- Nielsen NPOWER, CY 2022, ALL SN-SE-SC-SA Program Types. Cable Sports compared to All Linear Sports. Live Viewing. P2+. 3- Nielsen NPOWER, CY 2022, ALL SE Program Types. Coviewing Report. P2+ 3. Comcast Aggregated Ad Exposure data from Comcast Advertising’s streaming campaigns (CY 2022). Streaming site section name includes sports networks (ESPN, SEC, ACC, FS1, Fox Sports, GOLF) or sports terminology (sports, NFL, Golf, PGA, MLB, NBA)

MLB

MLB captivates massive audiences on baseball's grandest stage, with fans following every aspect of the game from batting practice to post-game breakdowns. Click below to see who's tuning in.

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NBA

NBA action returns this October providing fans with the non-stop, fast-paced excitement they love. Check out some interesting facts that you might not have known about the NBA.

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NHL

Looking for non-stop action, the grittiest plays and the best beards? The NHL delivers with some of the most entertaining and competitive games in sports. Here are some facts about hockey that you may not know.

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College Basketball

Be part of college basketball's electrifying season and its great rivalries. Reach audiences watching from opening tipoff through March Madness and all the way to the Final Four.

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