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Multiscreen advertising helps you reach the customers that matter most to your business through:
- Data-driven audience and geotargeting unlike broadcast or radio
- Data targeting based on IP addresses for a 95% initial match rate.
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Maximize results with multiscreen advertising:
Reach audiences through sports, news, and entertainment content across traditional TV, streaming, and VOD
Brand recall is +125% higher for multiscreen campains vs. digital ads.
Source: MediaScience, Comcast Advertising Study, March 2022, n=188