Voter Report Series: Valuable Insights for Your Political Campaign
Uncover LGBTQ+ voters' political leanings and media consumption habits with the LGBTQ+ Voters Report. Download now for critical insights for your campaigns.
According to the 2024 Inclusive 100 study by She Runs It, while women compromise 53% of the marketing, media and AdTech industry, only 20% are the top wage earners. This is just one simple data point among many that shows although we’ve made strides towards gender equity in the advertising industry, we still have a lot of work to do.
Uncover women voters' political leanings and media consumption habits with the Women Voters Report. Download now for critical insights for your campaigns.
Comcast welcomed a new cohort of “Hiring Our Heroes” corporate fellows and the very first fellow with Comcast Advertising. The 12-week internal program provides a bridge to service members transitioning out of the military with hands-on experience working in the private sector.
Uncover Black voters' political leanings and media consumption habits with the Black Voters Report. Download now for critical insights for your campaigns.
How do you engage Hispanic audiences with live theater that takes place before, during, and long after Hispanic Heritage Month? Comcast Advertising’s Effectv division and its client Broadway Across America have done just that in Boston. And the effort is expanding to other markets as well. MediaVillage’s Simon Applebaum recently connected with Stacy Griffin, Effectv’s Northeast Sales Manager, to get the campaign details and the results so far.
There’s no denying the workplace looks different these days with many companies adopting in person, virtual and/or hybrid options for employees who crave flexibility. Remote and hybrid work have replaced the in-office 9-to-5 workday in some cases, and people are changing careers, leaving their companies, and pursuing new ventures more frequently than ever before.
Watch a video interview featuring Michael Braunstein, Director, Advanced TV at Effectv, for a conversation on risk vs. reward and how brands can genuinely reach LGBTQ+ consumers.
The Asian American, Native Hawaiian, and Pacific Islander (AANHPI) population makes up a growing voter segment. In this report, we'll delve into demographics, review voting trends, discuss successful outreach strategies, and look at TV viewing habits.