At Comcast Advertising, we specialize in building brand relevancy while delivering sustainable business outcomes. Deliver your traditional TV and streaming ad during the biggest moments in sports, news, and live entertainment, and achieve measurable business results.
Attention is currency, so we invest where it matters most. We give you access to over 150 billion impressions annually across both traditional TV and streaming.
Seamlessly deliver your ad in premium environments and reach your audience during the moments that matter most, including during high-value programming like live sports, marquee events, award shows, news, and more.
Data excellence is in our DNA. We understand how people connect, watch, and buy, thanks to insights from our own first-party, deterministic data. This data is collected from real audiences, aggregated across 30 million Comcast subscriber households.
This helps us gain a full picture of your ideal viewer, so you can advertise addressably or target based on demographics, psychographics, and more. Our potential reach of 99 million U.S. adults,* including Comcast and non-Comcast homes, helps ensure you can easily reach your target audience.
* Estimate based on 2022 U.S. census of broadband subscriber households in Comcast-represented U.S. counties.
Bringing it all together is industry-leading technology from FreeWheel, part of Comcast Advertising. FreeWheel tech enables fast and accurate streaming and connected TV advertising, delivering more than 3 billion video impressions every day.
Finally, we partner with industry leaders to ensure you’re driving results and connecting your campaign to real business outcomes. We give you access to clear attribution tools and full performance results.
And our consultative team of experts is there to help you every step of the way.
Whether you’re looking for national brand advertising, local TV advertising, or anything in between, Comcast Advertising is your one-stop shop for a campaign that makes a measurable impact on your business.
We help clients all types and sizes reach their unique marketing goals. Whether you represent an auto dealer, a political campaign, or anything else, we can help you achieve success.
See how Comcast Advertising helped a local municipal authority engage its community
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The 2026 Comcast Advertising Report provides insights on today's shifting viewing habits, TV ad buying trends, and how AI is transforming the advertising landscape.
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CES has long been a showcase for innovation, but this year the most important advertising developments were less about breakthrough devices and more about how the ecosystem around premium video is evolving. Across conversations on connected TV (CTV), AI, retail media, and measurement, a consistent theme emerged: the future of advertising is being shaped by stronger signals, not louder noise.
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TV advertising has always been a must-buy for brands as it drives growth in customer base and business. And for good reason: Research shows consumers are 42% more likely to say TV was how they first discovered a new brand compared to social media.
Read moreWhether you need more info or are ready to create a campaign, we’re here to help.