Grow Your Business With Multiscreen Advertising

The difference is a complete shift in strategy. Instead of getting caught up on exact content or device, you could be delivering data-informed advertising across screens and platforms to reach your most promising audience anywhere. Whether your target audience uses cable, streaming, or just broadband, your multiscreen TV ad campaign can reach them. And we have the reporting tools to prove it.

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Cable networks with high-value programming like live sports

Networks across all platforms & devices

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Targetable audience segments across TV and streaming content

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Accessible annual impressions across traditional TV and streaming

TV remains foundational

When you advertise across screens, traditional TV does the heavy lifting.

73% of multiscreen campaign reach is unique to traditional TV¹
79% of website conversions are attributed to traditional TV²
78% of streamers said they are more likely to make a purchase from a brand they engaged with across devices³

Streaming levels up your campaign

While TV drives impressive results, streaming provides a major assist you can’t do without. Advertising on streaming platforms delivers incremental reach and increased conversions to strengthen your entire campaign.

67% of households reached by streaming are incremental to those reached by traditional TV¹
+67% higher conversions for multiscreen campaigns vs. traditional TV only¹

And to really make the most of your budget, streaming and traditional TV need to be in one cohesive strategy, not working in silos. We deliver your ad across screens, all in one campaign.

It’s not TV or digital – it’s both

Today’s premium, brand-safe content isn’t limited to the living room. It’s on every screen your audience touches—whether they’re streaming on a smart TV or scrolling on a phone. Results show the importance of combining tactics to reach audiences everywhere.

Adding TV to a digital campaign can lead to:⁴

3X more visual attention

2X higher brand recall

+15% higher purchase intent

Results prove campaign impact

We don’t make empty promises. We stand by our multiscreen recommendations and prove they work for you.

While others stop at impressions, we go further. Our unified reporting and attribution tools connect the dots between exposure and action.

That’s real attribution. That’s real accountability. And that’s how you know your multiscreen investment is actually working.

Two people looking at a Comcast Advertising reporting dashboard on a laptop

RESEARCH/REPORT

Multiscreen TV Advertising Report

Our latest report analyzes the results of 35,000+ multiscreen campaigns to provide viewership behavior insights and actionable campaign recommendations.

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We’ll put you in front of the right audience at the right time to drive real results.

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are ready to create the right campaign for your business

Data-driven multiscreen that delivers